Blueprint details how we plan, design, develop, manage projects

Our go-to-market playbook showcases how we transform your idea, from start to finish, into an exceptional custom software solution. This blueprint details how we plan, design, develop, manage projects. A playbook isn't complete. And never will be. A blueprint is a living document we continuously revise, modify, adapt, and adjust, as time goes on, to meet the market evolution.

planning phase

Planning Phase

ui/ux design phase

Ui/Ux design phase

development phase

Development phase

Planning Phase

Why planning phase?

Some business owners consider quick briefing a pretty simple formula when creating new products. They often either overlook or skip careful planning in their development model. But it is not as easy as it seems. What’s happening when one chooses bad briefs? What's happening is that reality doesn't meet expectations. What's happening is that you face the risk of idles, skips, delays, undefined budget. The reality is that competent planning is no longer a matter of debate. It is a necessity. The planning phase allows you to check your project—how it will work, how it will look, how long it will take to develop a product, and how much it will cost. 


First of all, we sign an agreement considering intellectual property rights, ownership of an app’s source code, design, and content. We define the responsibilities, deliverables, payment structure, workflow, and deadlines. To secure your business idea, we can sign a confidentiality agreement (NDA) as a promise that all data conveyed will be maintained in secrecy.


After that, we analyze your business niche, explore current market trends, forecast the future outlook. We evaluate current and potential competitors’ success stories and failures, identify all other relevant aspects. After gathering all the findings and opportunities, we determine your product course—project goals, what is the problem we are to solve, target audience we solve this problem for, timeline, players, and what solutions we are to deliver.


Once the architecture is ready, we start crafting visual solutions. We apply design thinking and user-centric principles to understand, validate, test, and visualize ideas and primary user flows via static wireframes and clickable dynamic prototype. Static wireframes display interactions between screens, the same as they are in the working app. A clickable prototype, in turn, fits the final user interface as far as possible by simulating the real app or website functionality and visual solutions. After reviewing all the wireframes, receiving feedback from you, and specifying the details, we start creating an initial visual treatment.

Project Estimation

After finalizing a tech spec, we provide you with a project estimation based on the initial product backlog, and answers three crucial questions—what needs to be done, for how long, and at what cost. Project estimation is broken down into high-level elements, workforce, and timeframes and visualized via a Gantt chart, which allows defining each step of development and managing the sprints and epics with high accuracy. Every phase represents a detailed workflow, with the low- and high-range estimates.
Clear goals, clear results. Immersive planning of your project is a solid base for your project success. Efforts and time spent on planning allow eliminating delays, minimizing overhead costs, and delivering on time.

Design Phase

Why Design phase?

Design is no longer merely a fad, a wow factor, or just a beautiful picture. Robust design is thoroughly planned, right down to the last detail, to provide personalization, simplicity, convenience, care, accuracy, equal and comfortable experiences for all audience segments. Design is about personal responsibility. That is why we create a human-centered design combined with inclusive mindset to find real people’s pain points to build a real product that solves real needs. If done correctly, good design sells, since your brand becomes a friend and advisor people are eager to rely on and follow, not just a firm that tries only to sell some services or stuff.

migirate your data from one to another server

Research & Analysis

First, we hold a meeting with you to ensure that we have a shared vision and a clear idea of the future project—what it must become. Sometimes, clients come to us at different stages of the development process. In this case, we define what has been done already on your project to build a visual roadmap considering features to be implemented.

UX Design

We provide UX design workflow in such a way as to ensure an effective and comprehensive solution to your users’ problems, create a product that is easy to understand and use, increase brand awareness, build strong relationships with your target audience. To make something so great that keeps users coming back to, again and again. We continually change and modify UX design to meet the fast-paced market requirements.

ui / ux design
ui research then design your product

UI Design

After finalizing UX wireframing, we move to the user interface to craft style concepts, brand style guide, and mockups. Style concepts showcase various variations of the entire app look and feel. We usually offer two or three style concepts, each of which has a unique look and feel, so that you could choose the best suitable one.

Prototype & Estimation

Once mockups are finalized, we start crafting high-fidelity clickable prototype(s) to use it (them) for further development estimation. High-fidelity clickable prototypes showcase how the application will function once developed. Prototypes allow testing the app long before its development, as well as gather findings and deliverables that would otherwise be missed. With prototypes, we gain more accurate estimates. And you, as a business owner, receive a powerful tool for getting budgets approved or pitching investors.

digital marketing

Development Phase

Why Development phase?

The modern digital market is continuously developing and extending. Apple and Google alone offer about 2 million apps each, so it becomes hard to compete. That’s why you, as a progressive business owner, should not only follow the trends and elaborate unique app concepts but follow its progress and adjust to the audience’s needs.

Advanced web and mobile solutions guarantee superior, fast, seamless, flexible, and easy-to-use final product.

We help improve and bring your business online through end to end custom software solutions so that you can smoothly run your business everywhere, with no worries, without any barriers. We create not just apps. We deliver solutions that everyone will always long to use.

digital marketing

Active Development

The development process is broken down by milestones. They allow keeping a project on track, managing deliverables, minimizing risks, and keeping within a clear time frame. Each milestone lasts a month and implies specific tasks that our team must complete by the deadline.


Once all the version releases have been completed and approved by you, your product is ready for beta testing. After end users beta test your app version, we roll out the public release. Our DevOps engineers are responsible for making your product available to end users, ensuring its smooth performance in various operating systems or platforms. They scale concepts as and when required and develop code logistics so that code from developers can migrate to the development environment. DevOps engineers deploy software to production and development environment, provide data schema analysis and data migration, to reduce the risk of product inaccessibility.

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Post-Release Support, Maintenance, Continued Development

The software development process does not end with your app or website launch. After the public release, your app moves to post-release support, maintenance, or continued development. The digital market is rapidly changing and requires you to respond and adapt to new requirements instantly. To meet innovations, both mobile and web solutions require continuous testing and bug-fixing, maintenance, support, regular software updates, new functionality adoption. Optimizing your app, you reduce the risk of the system crashes, ensure reliable and stable performance, increase data security.

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